مدونة Cifratar

How to Choose an Influencer in 2026: A 7-Step Framework

Seven steps to choose an influencer or AI-creator in 2026: audience alignment, engagement rate, bot checks, brand fit, KPIs and budget. Free checklist inside.

What AI-creators are and why brands are starting to use them in 2026

AI-creators (virtual influencers): definition, history since 2007, cases — Lil Miquela, Aitana López, BMW iX2, KFC — and why brands buy them in 2026.